Since the entry into force of the General Data Protection Regulation in 2018, the European regulatory framework has continued to evolve to adapt to digital transformation, the growth of online services, and the intensive use of advanced technologies. In recent years, the European Union has strengthened its digital strategy with new regulations aimed at ensuring responsible use of technology and stronger protection of personal data.

In the retail sector, digital marketing campaigns are a strategic asset. They allow companies to attract customers, build loyalty, and drive sales, but they also involve handling large volumes of personal data: email addresses, phone numbers, ZIP codes, and other information that, in the wrong hands, can pose significant risks.

Are cybersecurity and SEO related? How can cybersecurity help SEO? If you're an SEO or marketing specialist, you should know that the security of a website can impact its search engine ranking, as well as your reputation and brand image, either positively or negatively.

"In Spain, there are more than 9,100 professional influencers with over 100,000 followers on one of the existing social media platforms: TikTok, Facebook, YouTube, Instagram, or Twitch. 900 of them have reached one million followers." Tubular Labs.